The Client

Europe's “AI-powered” Fitness Coaching App

Freeletics is a fitness application that offers personalized AI-powered digital fitness coaching free of barriers and excuses, which lets people train without equipment and gym. Founded in 2013, it is the go-to fitness app of over 52 million users (600K are paying subscribers) from over 160 countries who choose it for its coaches and the fitness and nutritional help and programs it provides.

                                                   Freeletics 2020 stats. Source: [](<>)

                    Freeletics sample screens/interface. Source: [](<>)

According to Crunchbase, Freeletics has raised a total of $70M in funding over 3 rounds. Their latest funding was raised on Sep 23, 2020, from a Series B round. 11 investors fund Freeletics. Causeway Media Partners and KKCG are the most recent investors.

The Mission

Interim Product Manager


How We Helped

Onboarded Very Fast


Delivered Outcomes